Sony Alpha 7 IV (ILCE-7M4)
The Sony A7 IV remains the default all-rounder for people who want one full-frame body that does almost everything well. Its 33-megapixel sensor sits in a sweet spot between resolution for stills and manageable file sizes, and the autofocus is still among the most dependable for eye detection on people and animals. It shoots clean 4K and has the deep lens ecosystem of Sony's E-mount behind it, which is the real long-term draw. The catch is that it is no longer the newest body in its class, the menu system takes patience to learn, and 4K60 comes with a slight crop, so action-video shooters should weigh that before committing.
We'd hold off — it's 43.1% above its 12-month low, 17.7% above its 90-day average, and it ticked up 43.1% this month.
- Versatile 33MP resolution balances detail and file size
- Reliable subject-detection autofocus for stills and video
- Huge native E-mount lens selection
- Solid 10-bit internal video for hybrid shooters
- 4K60 records with a Super35 crop
- Dense menu system has a learning curve
- No longer the newest body at its price
We combine today's price position within this product's own 12-month range, its distance from the all-time low, and the recent trend. The score reflects price timing and is the same in every market; only the displayed prices and retailers change. We never accept payment to change a score. Read the full methodology →